Information we collect

Helly Hansen may collect information you provide directly when you browse the website, place an order, create or use an account, contact customer service, subscribe to email marketing, or interact with our store.

• Contact details, such as your name, email address, billing details, and delivery information.
• Order details, such as products purchased, order number, transaction status, and customer service messages.
• Account information, such as login-related details and saved customer preferences, if you create an account.
• Communication details, such as messages, support requests, return or exchange questions, and product inquiries.
• Website activity information, such as pages viewed, device information, browser type, referral source, and general usage data.

How we use information

Helly Hansen uses customer information to operate the online store, process purchases, communicate with customers, improve the website experience, and support customer service requests.

• To process, confirm, manage, and fulfill customer orders.
• To respond to questions about orders, shipping, returns, exchanges, products, and accounts.
• To provide transaction updates and customer service communications.
• To help detect, prevent, and address fraud, unauthorized activity, or website misuse.
• To improve website performance, store content, product navigation, and customer experience.
• To send marketing emails when you subscribe or otherwise choose to receive them.

Order processing

When you place an order with Helly Hansen, we use the information provided at checkout to review the purchase, process payment, prepare order details, communicate with you about the transaction, and provide customer support related to your order.

Please make sure your order details are accurate before submitting your purchase. If you contact us about an order, we may ask for information such as your order number, email address, item details, or other information needed to locate and review the request.

Payment information

Helly Hansen may accept payments through PayPal, Stripe, and Credit Card payment options. Payment information is handled through the applicable payment processor used during checkout.

We do not ask customers to send full card details by email. For your protection, please do not include complete payment card numbers, security codes, or other sensitive payment credentials in customer service messages.

Cookies and analytics tracking

Helly Hansen uses cookies and analytics tracking to help the website function, remember preferences, understand visitor activity, improve page performance, and support a smoother shopping experience.

• Essential cookies may help the website operate, keep items in a cart, and support checkout functions.
• Preference cookies may help remember selected settings or shopping choices.
• Analytics tracking may help us understand website traffic, page visits, and general customer interactions.
• Marketing-related cookies may help measure the performance of promotional content where applicable.

Email marketing

If you subscribe to Helly Hansen email marketing, we may use your email address to send promotional messages, product updates, store news, offers, or other marketing communications.

You may unsubscribe from marketing emails by using the unsubscribe option included in the email or by contacting us at [email protected]. Transactional messages related to orders, account activity, or customer service may still be sent when needed.

Service providers

Helly Hansen may share limited information with service providers that help operate the store and support customer transactions. These may include payment processing, website hosting, order management, customer service, analytics, marketing communication, and fraud-prevention support.

Service providers are expected to use customer information only as needed to provide their services and support the operation of the website and online store.

Data security

Helly Hansen uses reasonable administrative, technical, and organizational measures designed to help protect customer information. However, no website, online store, email system, or electronic transmission method can be guaranteed to be completely secure.

Please help protect your information by using strong account credentials, keeping login details private, and avoiding the sharing of sensitive payment information by email.

Data retention

Helly Hansen keeps customer information for as long as needed to provide store services, process orders, respond to customer service requests, maintain business records, resolve disputes, prevent fraud, and meet applicable operational needs.

When information is no longer needed, we may delete, anonymize, or retain it only as necessary for legitimate store, security, recordkeeping, or compliance purposes.

Customer privacy rights

Depending on your location, you may have certain rights related to your personal information. These rights may include the ability to request access, correction, deletion, restriction, objection, or a copy of certain information associated with you.

To submit a privacy request, contact Helly Hansen at [email protected]. We may need to verify your identity before processing certain requests.

Children’s privacy

Helly Hansen does not knowingly collect personal information from children for online store purchases without appropriate permission. If you believe a child has provided personal information through our website, please contact us at [email protected] so we can review the request.

International users

If you access Helly Hansen from outside the country where the website is operated, your information may be processed or stored in locations different from where you live. Privacy rights and data protection requirements may vary by location.

By using our website or submitting information to the store, you understand that your information may be handled as described in this Privacy Policy.

Policy updates

Helly Hansen may update this Privacy Policy from time to time to reflect changes in our website, store operations, customer service practices, or privacy-related procedures. When updates are made, the “Last updated” date near the top of this page will be revised.

We encourage customers to review this page periodically to stay informed about how information is collected, used, and protected.

Contact information

If you have questions about this Privacy Policy, your personal information, cookies, email marketing, payment-related privacy, or customer privacy rights, please contact Helly Hansen at [email protected].

When contacting us, please include enough information for us to understand and review your request, but do not include full payment card numbers or other unnecessary sensitive information.